Project U. Blog

When you interview, one of the most important questions you can answer is “Tell me about yourself.”  This is not a warm up question.  According to author and recruiter Skip Freeman, your answer to this question is critical.  He recommends (and I agree) that you can handle this question like a star, if you  use a three-part, 90-second elevator speech.

So to get you prepared, I’ve summarized Freeman’s tips here and illustrated my own take on a less formal approach that may be appropriate, depending on the kind of culture to which you are applying. In addition, I recommend that you customize all of your answers according to the specific job for which you are applying. 

How to Construct a Three-Part Elevator Speech

• Part one

Prepare a one or two-sentence statement of your career history, for example:

“I am a five-year veteran of LAN/WAN administration and systems engineering, with substantial experience using Novell, NT, Cisco and Lotus Notes/Domino.”

Or, my suggestion:

“As you know from my resume, I’ve been a marketing executive for over seven years, focusing on driving consumer traffic and sales performance in a variety of industries, including food service and health and beauty.  My specialty is leveraging limited resources to get the job done most cost-effectively, including social media.”

• Part two

Freeman suggests that part two consists of a one- OR two-sentence summary of a single career accomplishment that you are especially proud of and one that can reasonably be expected to capture the potential employer’s attention.

“Recently, as a long-term contract employee at a local regional bank, I learned that the bank was about to install Lotus Notes/Domino and they were planning to use outside consultants for the project. I let them know that I had done a similar installation at my last assignment, outlined how we could get the job done with in-house staff and successfully complete the installation for $55-$65K less than it would have cost with outside consultants.”

Alternatively, my version highlights and illustrates one of your strengths that the hiring company seeks.  This may take some research about the position and its goals so you can choose which of your strengths is the best fit for what they need: 

“I love analyzing brand opportunities and have a great track record of doing so.  One of my favorite projects was when I brought a cross promotion to XXXX that increased awareness by 15% and traffic by 8%, but we were able to spend only a third of the media budget to create the program– by leveraging the media clout of our cross promotional partner.”

• Part three

Freeman suggests that this segment should be customized to fit the particular career opportunity being sought.  He says it should be a one- OR two-sentence summary of specifically what you want to do in your next career move AND it must be relevant to the position being sought. Here is an example of how Part-three might be constructed:

“For the next step in my career, I would like to move away from contract work and find myself as a direct employee of a large firm where I can join a substantial IT team and be involved with a group that focuses on email and network security applications, while having access to the knowledge base that would come with a large, diverse IT group.”

 Or, my take – what excites you about this opportunity and what do you offer?

“The reason I am so excited about this position is that I see there is a huge opportunity to bring all of my experience to bear. I see the possibility of bringing new products to market, while maximizing sales of the ZZZZ product line.  Here at YYY Company, you have sufficient resources so that I can really have fun building the brand to its full potential.” 

Clearly, different endings are possible, but the goal is to try to match what you want to what an employer is looking for in a candidate.

Freeman concludes that by using a three-part approach, you can brand yourself as a true professional who will stand out from the competition by demonstrating the value of what you have to offer in a very short amount of time.  

Read Freeman's  full article here.

Happy Hunting!

It's not hogwash.  There is proof that a positive outlook pays off.  To that end, I loved this list of documented positivity benefits by Jon Gordon, author and coach from his latest newsletter. Find out more about Jon and  his many offerings (including a free tele-seminar) at his site www.JonGordon.com. 

11 Benefits of Being Positive

By Jon Gordon

Over the years I've done a lot of research on the positive effects of being positive and the negative effects of being negative. The research is clear. It really does pay to be positive and the benefits include enhanced health and longevity, happiness, career advancement, athletic performance, team building and financial success. Being positive is not just a nice way to live. It’s the way to live. In this spirit, here are 11 benefits of being positive.

1. Positive People Live Longer - In a study of nuns, those that regularly expressed positive emotions lived on average 10 years longer. (The Nun Study)

2. Positive work environments outperform negative work environments. (Daniel Goleman)

3. Positive, optimistic sales people sell more than pessimistic sales people. (Martin Seligman)

4. Positive leaders are able to make better decisions under pressure. (Heartmath.org)

5. Marriages are much more likely to succeed when the couple experiences a 5 to 1 ratio of positive to negative interactions whereas when the ratio approaches 1 to 1, marriages are more likely to end in divorce. (John Gottman)

6. Positive people who regularly express positive emotions are more resilient when facing stress, challenges and adversity. (Several Studies)

7. Positive people are able to maintain a broader perspective and see the big picture which helps them identify solutions where as negative people maintain a narrower perspective and tend to focus on problems. (Barbara Fredrickson)

8. Positive thoughts and emotions counter the negative effects of stress. For example, you can't be thankful and stressed at the same time. (Several Studies)

9. Positive emotions such as gratitude and appreciation help athletes perform at a higher level. (Heartmath.org)

10. Positive people have more friends which is a key factor of happiness and longevity. (Robert D. Putnam)

11. Positive and popular leaders are more likely to garner the support of others and receive pay raises and promotions and achieve greater success in the workplace. (Tim Sanders)

Visit Jon's site for more insights and goodies.  BTW, I found item 8, "Positive thoughts and emotions counter the negative effects of stress", the most useful reminder for mastering everyday living.  What resonated for you?

Time crunched?  I love the solution reported by columnist Gareth Cook in a Boston Globe article called "Getting It All Done."  Check it out - I pasted it here in its entirety for your reading convenience:

America has a time problem. About half of us tell pollsters that we don’t have enough time to do what we want. Another survey found that most people would prefer two more weeks of vacation than two more weeks of pay. And every new “labor-saving’’ technology - e-mail, smart phones - seems to make things worse, not better.

Books for the time-starved and productivity-challenged would fill a small library. Beyond the books, there are the seminars, videos, apps, and “methods’’ (like “Getting Things Done’’) - which feature books, videos, seminars, and apps.

Yet for all the advice that has been offered, I doubt anyone has come up with the bit of wisdom on offer from a professor at Harvard Business School: Spend more time doing things for other people.

This is, of course, completely absurd. How could taking on another task possibly help?

The answer has to do with the important distinction between time - that thing that can be measured with atomic clocks, that marches on, merciless - and subjective time, our experience of the flow of events. And this is why the advice, the product of recent scientific study, is both unexpected and wise.

“It is not so much how much time you have,’’ says Harvard Business School’s Michael Norton, “as how you feel about what you can get done in the time that you do have.’’

Norton, working with Cassie Mogilner at the University of Pennsylvania and Zoe Chance at Yale, arrived at this conclusion through a series of investigations into our perception of time. Students were asked to either give time away (writing an encouraging note to a gravely ill child) or waste time (counting instances of the letter “e’’ in a Latin text). Afterwards, the letter writers felt that they had more time, according to a survey.

But maybe, the researchers reasoned, doing the time-wasting task was simply unpleasant, and this bad mood made people feel they had less time. So they did another experiment, asking students on a Saturday morning to do something they hadn’t planned to, either for themselves or for someone else. They found that the people who did a good turn for another felt like they had more time.

Finally, they did an experiment that got right to the heart of the matter. They told a class that, at the end of a lab session they would be helping at-risk students from a local high school by editing an essay they were working on. When the time came, half were given the essays to work on, and the other half of the class was told that there were no more essays to work on, and they could leave early.

Here, then, the researchers were comparing the effect of doing something for someone else, and having a sudden, unexpected windfall of time. As they report in the journal Psychological Science, the people who helped with the essays said that they felt they had more time to take care of their work than the people who’d been given free time.

Allow this strange fact to sink in: The best solution for not having enough time is not being given more time.

It turns out that people are extraordinarily bad at estimating how much time a task will take to complete; this is known in psychology as “the planning fallacy.’’

“One of the things that can happen when you are overbooked or overstressed is that even the tiniest thing that comes up can feel insurmountable,’’ says Norton. “We have all had the experience of getting that one more email and feeling like, ‘Oh, I am doomed.’ ’’

The planning fallacy means that we have a poor sense of how much effort it will take to complete that to-do list we carry around with us. And this, in turn, means that the stress we all feel - How can I get it all done? - is only loosely connected to reality.

Norton argues that doing something for someone else provides a tremendous boost in our confidence that we can get things done. It makes us feel in control of our lives - effective. The future feels more open.

There is certainly an upper limit to this effect, a point at which the hours of helping others become an additional stress. And, clearly, improving one’s time-management skills is bound to help.

Yet the research solves a central paradox: Americans feel daunting time pressures, and yet, by any historical measure, they have a tremendous amount of leisure time. We are all busy, yes. But we also labor under potent illusions, and isn’t it a wondrous thing that we can help ourselves see through them by lending a hand to someone else?

Gareth Cook can be reached at cook@globe.com.

Thanks Gareth, for reporting on that awesome insight!

Feelings are not facts, but they contain excellent information, so it’s valuable to experience them – even the uncomfortable ones.  You may think you can ignore bad feelings, but that won’t make them go away.  Instead, they typically turn inward or outward, and surface at inappropriate times for unrelated reasons.  So when you start sobbing uncontrollably during a commercial, or you get super angry when the person in front of you at the supermarket isn’t moving fast enough, chances are, your suppressed feelings are making a jailbreak.   

Having been a person who attempted to ignore my negative emotions by being overly busy, exercising and overindulging in food, I finally figured out the key to acknowledging my feelings: I notice them, but I don’t act on them until I know what they are trying to tell me.  Before I react, I ask questions. I get curious.  

Anger is a great example. When I get angry, rather than yelling or blurting out the first thing that comes to mind, I notice it. I breathe into it.  It’s a bit uncomfortable.  Sometimes I feel it in my body as a churning in the stomach.  What am I angry about?  What thought is causing that feeling?   Is it true, or is it a story?  What is the story I am telling myself?  What is it that I really need? Once I can identify what I want, (and usually it’s not punching the other person in the nose or bruising his or her ego), I can calmly express myself to the other person, or find a way to independently fulfill my needs.   Once my feelings are felt and understood, I take appropriate action, life goes on – and I get relief.  Even better, relationships stay intact! 

Fear is another emotion that can stop you in your tracks. Sometimes, that’s a good thing. Fear is meant to protect us. After all, you should be afraid of getting too close to a hungry mountain lion. On the other hand, much of the fear we experience in modern day life is created in our minds.  

Let’s say for example, that you hate your job and you desperately want to quit, but you’re afraid that you won’t get another one.  Is that really true?  How do you know? Your fear indicates that you anticipate a negative outcome. Rather than ignore that thought, can you transform it into positive action? Try breaking your fear down into understandable pieces and turning it into to-do steps that lead you to your heart’s desire.  In the example above, you might make a list that includes doing research, networking, getting training, saving money so you can quit, and updating your resume. 

In short, get curious about your feelings. Don’t just stuff them and don’t feel compelled to react to them right away.  Yes, it can be uncomfortable, but it won’t kill you.  Feelings give you the opportunity to understand what you need and to examine what you’re thinking.  It’s worth it.  The first step to getting what you want, is knowing what that is.  Feelings, especially the hard ones, can be your guide.

Have you ever noticed that when you are doing what you love, you feel peaceful, clear and alive? You feel like you have energy to go on for hours without tiring and you can’t wait to do it again.  In these moments, you are aligned in body, spirit and mind.  All is well with the world.

On the other hand, when you’re not excited about getting out of bed in the morning or you find yourself exhausted all the time, check in.   If nothing seems good enough, is it because you are spending all your energy keeping up appearances to fit into other’s expectations?  Are you possibly living by your own faulty assumptions and expectations about what your life “should be”?

Listen for the whisper of your authentic self.  When you engage in activities that please your parent(s), your lover or someone other than you, chances are, you are not honoring your truth.    The funny thing about that is that your truth won’t leave you alone.  It pushes on you, often in some subconscious way, creating stress and fogginess.  Sometimes you may even create bad habits like overeating or engaging in substance abuse to better ignore that small voice nagging at you, trying to tell you,  ‘something is not right here.’

We are often afraid to hear what our inner voice has to say.  There may be guilt, anger, conflict and ultimately, a need to take corrective action if we are courageous enough to allow ourselves to pay attention. But that voice is your friend.  It is the voice that wants you to experience the joy of aligning to your life purpose.  Like a good friend, it will keep nagging you to do the right thing for you.  

I won’t kid you.  If you’re not in the habit of honoring your authentic self, it can be a challenging journey to acknowledge who you are.  You may disappoint some people in your life.  You may leave some others behind.  You may need to start a new career.  It can be scary – BUT, the place it will lead you - back to yourself - will be incredibly meaningful and empowering.   

If you aren’t sure where or how to start to listen to your inner voice, here are some of my favorite resources and ideas to get you started:

1) Start a mindfulness or a meditation practice of your choice.  Any mindfulness practice will put you back in touch with yourself.  There are tons of resources online – and practices come in many flavors.  Explore and experiment. 

2) Create space and time in your life to do more of the things you love.  Take 30 minutes a day (or more) to do something for you.

3) Find a book to guide you.  Here are some of my favorites:  

• The Joy Diet, Martha Beck – A 10-step process to bring more joy to your life in every way
  
  
•  I Could Do Anything If I Only Knew What It Was, Barbara Sher – My favorite resource for finding your career passion
  
  
• The Artist’s Way, Julia Cameron – A classic primer for artists and anyone interested in accessing more creativity in their life

4) Work with a coach.  Individual or group coaching can be useful if you want a partner to help support and guide you toward clarity about your authentic path.  (More on this)

5) Work with a therapist.  Therapy may be extremely beneficial for certain situations.  If you have experienced trauma, or face serious emotional issues or medical conditions, including anxiety and depression, working with a psychotherapist may be an important first step to finding your way.

Once you find your personal truth and accept who you are and what you value as being good and worthwhile, you can begin to make choices that lead you to more joy.  Take a breath and listen.  Know that you are worth it.

Interested in a complimentary 30-minute coaching consultation?  Call me at 781-237-3420 or send me an e-mail at cat@theprojectcoach.com  to find out how you can clarify your goals and make your dreams come true.

How can you continue to be a strong candidate for employment even when you’ve been out of work for a long time?  New York Times columnist Eileen Zimmerman interviewed several employment consultants and experts to give us some great ideas. Here’s a summary of her main points, or check out the full article here: 

1) Keep current with what’s happening in your industry.

• Maintain memberships in relevant industry associations and consider volunteering on related committees.

• Find ways to give back to the people in your network who are helping you – by sharing relevant articles or knowledge about professional opportunities so that your relationships remain two-sided and win-win.

2) Maintain professional certifications, credentials and licenses and involve yourself
     in activities that use your professional skills.

• Take temporary or part-time work in your industry if possible, or do unpaid volunteer work for nonprofits or charitable organizations to make sure you to stay up-to-date professionally.

• Consider starting your own consulting firm and landing at least a few jobs (large or small) that you can add to your resume and discuss during interviews.

3) Don’t try to hide gaps on your resume, but do emphasize the positive.  

• While reorganizing your resume in an attempt to hide gaps won’t fool anyone, some tactics will help to accentuate the positive.  For example, using a “Skills Summary” to lead off the resume rather than “Experience” may reduce visual focus on date gaps.

• Change the header “Work Experience” to “Experience” so it is easier to include volunteer work as well as paid gigs (clarifying which is which) on your resume. 

• Quantify results and show how you contributed to the growth and success of an organization, regardless of whether the work was volunteer or paid.

4) Be straightforward about the loss of previous employment.

• When interviewing, be ready to share the story of your job loss, regardless of whether your previous position wasn’t a good fit anymore, or if it was a layoff. Frame the situation in the best light possible without being dishonest.   Remember that fudging the truth and getting caught would not bode well for you.

5) Be specific about the position you are applying for during an interview.

• To avoid looking like someone who doesn’t know what they want, be clear about what position you are seeking.  According to Elena Bajic, founder and C.E.O. of Ivy Exec, a recruitment service in New York, if you were a marketing manager, for example, rather than saying you want to work in any marketing capacity, it’s better to be more specific. Employers don’t want to hire someone into a job that’s not a good fit and have them leave as soon as something more appropriate comes along.  Ms. Bajic says employers aren’t looking for just any match, “They are looking for the right one.”

Good luck with your job-hunt and keep the faith!

You can access the original NYT’s article here.

When we struggle with work and life issues, it can feel as though we aren't successful. Over time, this can lead to self-doubt, burnout and even depression. Unless your issues stem from giving too much and not taking care of yourself,  a great antidote to these feelings may lie in helping others. Dana Reeve, an activist for disability causes put it this way,

“When you least feel like it, do something for someone else. You forget about your own situation. It gives you a purpose, as opposed to being sorrowful and lonely.” *  

Ms. Reeve's comment and the short excerpt from a  Martin Luther King speech below are "great" reminders that everyone has something to contribute. There are no barriers to making your world a happier, better place through kindness to others.

Video from KarmaTube

* Check out Daily Celebrations  for this and other motivational service quotes and Karma Tube for cool, inspirational videos. 

Early in my career, one of my bosses said, “Remember Catherine, the people you work with are not your friends.”  The irony of that is that she and I have been close friends for almost 20 years now!  And, although you can and will make great friendships at work, I have come to better understand the wisdom of her words over the years.

As we all know, much of our life is spent at work.  So, if we can’t be friendly with our coworkers, life could get pretty dull. Not only that, but getting things done at work often requires teamwork.  So, how to relate with coworkers on a personal basis takes some thought.  After all, at work, others judge your performance. You are paid to support the organization and its success, not to build a network of friends.  Luckily, one often can do both. From your employer’s perspective, you are being assessed on your ability to improve results and get along with others. So how can you enjoy friendships and still maintain a professional demeanor?

Remember, at work, its business first. While you want to enjoy your coworkers, each of you has a work agenda and you may not always agree.  Often, it’s not a problem when you and your coworker’s agendas match up, but inevitably, your agenda will be at cross-purposes with someone else’s at the workplace.  It may not always be fair or fun, but in life, that’s how it goes. 

So, here are some tips for navigating the world of workplace friendships.  (I’ve included some ideas from a blog post by career expert Heather R. Huhman on Glassdoor.com since her article inspired me to write on this topic. Check it out!)

• Strive to work well with others:  Treat people with respect, negotiate in good faith, deliver on your promises and avoid surprises. In short, act with integrity. It engenders trust.  Feel free to share some laughs, but don’t forget why you are at work.  This is business and today’s ally may be tomorrow’s competitor. 

• Remain appropriate and professional. Be mindful of what you share about your personal life with your co-workers. There is a reason that the expression “TMI”, (aka “too much information”) was invented. Are you sharing something about yourself that a coworker really needs to know?  Will it make their day or their workweek better and/or improve your working relationship? If not, you may want to keep it to yourself.

• Get your work done and do it well.  Remember why you were hired. You have deadlines for a reason, so don’t get distracted and spend all your productive hours socializing.

• Watch your language. Don’t gossip and speak badly about other workers. Keep conversations positive to help boost workplace morale. This guideline may also limit your downside when and if your coworker is not as resistant to spreading gossip as you are.

• Set boundaries in direct reporting relationships. A friendship with your boss or your subordinate can be warm and fun, as long as it is respectful and appropriate.  Remember, at some point, you will have either to receive or give a performance evaluation. Don’t set yourself up for an uncomfortable situation.

• Be a good communicator.  Many conflicts arise because of poor communication.   We all want to believe we will never be involved in a workplace conflict, but that’s not realistic. When conflicts arise, handle them maturely.  Focus on issues and behaviors and don’t get personal.  Use effective communication tools and do your best to work things out.   Consider the long-term results of any disagreement. You probably don’t want to ruin a friendship, a good working relationship or get yourself fired.

• Have lunch together. Having lunch with coworkers allows you time to be more personal without compromising productivity. From time to time, dinner may also be appropriate; however, I believe that any after hour meeting are optional.  Use your best judgment as to how much time you want to spend with coworkers outside of the office - that time is yours.

To read the Heather R. Huhman’s blogpost that inspired and contributed to this discussion, check it out on Glassdoor.com  at  http://www.glassdoor.com/blog/guide-workplace-friendships/#disqus_thread

Good luck and may you enjoy a hassle free and friendly work environment.

What do you want to accomplish for yourself in the New Year?  Even though making resolutions is a good start, it’s not enough.  Getting results requires motivation and action.  Most of the time, we have a vague notion of what we want and absolutely no plan for getting there.  Is it any wonder that we fail? So how can you be more effective this time?

1) What’s your motivation?  First and foremost, answer this question:  WHY is it important for you to make this resolution happen?  A clear motivation will keep you going on the tough days.  Can you see the difference between saying, “I want to lose 15 pounds,” and saying, “I want to look hot, hot, hot at my 20^th reunion in June –so I’m going to lose 15 pounds!”  One is only a goal, the other, is a motivation with a goal attached.

2) Turn resolutions into “SMART” goals that are specific, measureable, actionable, realistic and time-oriented.  Once you know what you want and why you want it, get specific.  Don’t just say I want to increase my income so I can afford a new car.  Specify how much more you are going to earn, and create a do-able plan for how you are going to make it happen.  Here’s an example of how you can break a resolution down into SMART goals:

• Specific- Exactly what do you want?

  • I want to make $15,000 more by the end of 2012.

• Measurable- How much and by when?

  • By May 1, I want to consistently earn  $500 more a week for the remainder of the year

• Actionable– Can it be done? 

  • Can I increase my income by $500 per week starting in the first week of May? (I have the time to invest so it seems do-able if I implement a marketing plan early in the year.)

• Realistic– Are you confident that you can take the necessary action?

  • I can add five client hours per week at $100 per hour and I can create and implement a marketing campaign no later than February 15th.

• Time-Oriented– What will you do when?

  • Each week I will invest four “unpaid” hours in marketing and five more hours in client work to get to $15,000 or more by end of the year.

3) Manage obstacles.  You will face obstacles – we all do.  Sometimes obstacles live in your mind – like fear of the unknown.  Sometimes, they will be real, for example, you might need resources, information or time.  Brainstorm your obstacles.  How might you deal with them?  Who or what can help you?  Don’t be afraid of obstacles.  Work through them.

4) Return to your motivation.  Know that you will have difficult moments. Every time you feel like giving up, think about the outcome: how you will look and feel driving a brand new shiny, dependable car, or how great you will feel when you look fabulous at your reunion.  Keep your vision in mind – or draw a picture and post it. Re-work your plan if need be.  Set new, additional goals  weekly and measure your progress.

5) Congratulate yourself for everything you do.  Every step toward your goal is progress.  Focus on what you achieve, not what you haven’t done!

So, have fun writing resolutions, but if you want to get them done, make sure you have a plan and make sure you don’t blow yourself out of the water by creating goals that are unrealistic or unattainable.  Small and steady can win the race. 

DOWNLOAD a SMART RESOLUTION SUCCESS WORKSHEET now, to help you realize your dreams in 2012!  

Looking for a new job is a project – and it can be a stressful one, especially if you’re currently unemployed.  To make it better, I suggest you treat your job search as if it were a part-time job.  Being organized and getting dressed everyday – as well as taking time for lunch and getting exercise, can help relieve stress.  My experience is that a healthy, less stressed job seeker is usually more effective and more energetic - and that often translates into better results.  

Here are some tips and guidelines to consider when putting your project plan in place: 

• Set a goal for daily and weekly hours for working on your job search.  If possible, set regular office hours for yourself. 
• Don’t overdo it.  Forty hours a week may be too taxing.  Considering starting with 20 to 25 hours a week and adjust as needed.
• Create an organized, professional workspace for yourself. Sitting in front of the TV with a bowl of cereal in your hand and a notepad on your lap may not be the best strategy for clear thinking.
• Make yourself presentable.  You’re valuable.  Treat yourself as such.  You don’t have to dress-up in business clothes, but looking good contributes to a positive outlook. 
• Each week, set goals and create a project plan for what you want to accomplish during your office hours.  Here are some activities to consider:

• Spend time on your personal brand if you are making a career shift or change.  Take time to take career surveys, do informational interviews and develop a clear awareness of what you want from your next position.
• Network in-person, on the phone and online.  Online networking is important, but don’t overlook high touch contact.  
• Develop new contacts by joining groups and attending industry-networking functions.
• Follow companies and apply for positions using targeted online job sites. There are many to consider, so pick the ones that suit you.
• Update your resume and cover letters as needed.
• Volunteer or take classes that improve or increase your marketable skills.

Last but not least, make time outside of your project schedule to connect with friends and share a few laughs.  Because looking for a job is a job, you will benefit by taking time to recharge your batteries. 

Best wishes for a happy, healthy and successful hunt.   By the way, what job search tips have worked well for you?